Sr Mgr Enterprise Data Strategy Analytics

J  o  b    D  e  s  c  r  i  p  t  i  o  n

Job Profile Title:

Sr Mgr Enterprise Data Strategy Analytics

Job Code:

12446

Business_Title

Sr Mgr Enterprise Data Strategy Analytics

Profile Title:

12446 Sr Mgr Enterprise Data Strategy Analytics

Grade / Band:

L2

FLSA Status:

Exempt

The Senior Manager of Enterprise Data Strategy Analytics (BetMGM) will drive cohesion between data, strategy, and analytics across our North American portfolio of assets, with a focus on our online sports betting and iGaming affiliate, BetMGM. This role will elevate our data structures, provide marketing strategy advice, and create thorough analytics reporting suite covering the entire customer journey, including both land-based and online gaming. This position demands advanced technical skills in data and analytics and the ability to convey actionable insights through effective data storytelling. The Senior Manager will collaborate extensively with both internal and external stakeholders to establish and evaluate strategic goals, thereby maximizing the relationship's value. Success will be achieved through improved reporting capabilities, enhanced customer insights, and a strong emphasis on project management.

Create and maintain a work environment that promotes client service, teamwork, performance feedback, individual recognition, mutual respect, and employee satisfaction, ensuring quality hiring, training, and succession planning processes that encompass the company's diversity commitment.

Act as a deep analytical thought leader, driving insights, tools, and capabilities at the intersection of online and land-based marketing programs.

Develop and utilize data models to improve omnichannel strategy and advance projects in support of internal and external business goals.

Translate complicated business questions into structured analysis and effectively communicate insights and findings to non-technical audiences.

Analyze complex datasets to identify business trends, campaign performance, A/B test results, and customer behavior.

Manage Human Resources responsibilities for the specific assigned areas.

Establish and communicate priorities, set performance objectives, provide direction, and hold staff accountable to commitments.

Continuously enhance the team's tools, capabilities, and analytical methodologies.

Assist in creating and evaluating strategic marketing goals and campaigns to maximize omnichannel customer engagement.

Collaborate with internal and BetMGM data teams to ensure data accuracy and availability for analytics, continuously enhancing our data-sharing efforts with BetMGM.

Support the Director of Analytics in communicating recommended strategies to senior leaders and anticipating future customer needs.

Performs other job-related duties as requested

Proof of eligibility to work in the United States

Bachelor's Degree or equivalent experience

Business Management, Finance, or related fields, or equivalent education and experience

Required

Master's Degree or equivalent experience

Finance, Business Management, or a related field

Preferred

2+ Years of Prior Relevant Experience

Required

5+ Years of Prior Relevant Experience

Experience in the relevant subject area expertise (e.g. online sports betting or online gaming) with experience in driving business performance through operational insights and analytics

Preferred

Experience in online sports betting or online gaming analytics

Preferred

Clear understanding of change management. This should include participating in the development or implementation of solutions

Preferred

Ability to self-manage while consistently exercising good judgment and maturity.

Ability to appropriately manage confidential departmental and corporate information.

Ability to work in a high stress, fast paced environment managing multiple projects and personnel simultaneously.

Must possess ability to prioritize and have a strategic mindset.

Must possess excellent communication skills and demonstrate ability to resolve all situations in a professional manner.

Proven ability to participate in implementing innovative ideas, projects and business.

Ability to anticipate situations, tools needed, and obstacles through critical thinking and review of business performance.

Ability to gather process information and make recommendations and decisions based on data and findings.

Ability to produce high quality work products, with consistency, accuracy and completeness.

Must have technical functional knowledge on BI strategy and tools and should be a primary liaison with IM stakeholders. Experience with Power BI or similar.

Maintain a professional, neat and well-groomed appearance, adhering to MGM Resorts International standards.

Ability to turn data into an actionable story for Enterprise Analytics to act on consistently.

Strong relationship building, verbal and written communication and presentation skills.

Proven ability to drive business performance through operational insights and analytics.

Advanced Excel skills, SQL, or similar data tools.

Demonstrated understanding of general marketing principles and strategy components.

Inspire a culture of learning, continuous improvement, and growth.

Balancing

X

Bending

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Carrying __pounds

X

Clear speech - simple

X

Clear speech - complex

X

Climbing

X

Distant vision

X

Driving

X

Flexibility - upper body

X

Flexibility - lower body

X

Hearing/Listening

X

Kneeling

X

Lifting __pounds

X

Near vision

X

Normal vision

X

Pushing/Pulling

X

Reaching

X

Sitting

X

Standing - 5 hours minimum

X

Typing __w.p.m.

X

Walking

X

Communication - verbal

X

Communication - written

X

Confined area

X

Contacts - works alone

X

Contacts - works around others

X

Contacts - works with others

X

Exposure to dust / dirt

X

Exposure to fumes / odors

X

Extreme cold

X

Extreme heat

X

Fast pace

X

Hazardous conditions - chemicals

X

Hazardous conditions - high structures

X

Hazardous conditions - high voltage

X

Indoors

X

Noise levels - low to moderate

X

Noise levels - high

X

Office conditions

X

Outdoors

X

Restricted area

X

Shifts

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Smoke

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__% Travel

X

Wet/Humid

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Analytical

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Clerical

X

Comprehension

X

Crisis incidents

X

Customer service

X

Decision making

X

High pressure

X

Judgment

X

Long hours

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Math skills - advance

X

Math skills - basic

X

Organization

X

Reading - simple

X

Reading - complex

X

Repetition

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Tight deadlines

X

Writing - simple

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Writing - complex

X