Mgr Public Relations

J  o  b    D  e  s  c  r  i  p  t  i  o  n

Job Profile Title:

Mgr Public Relations

Job Code:

11664

Profile Title:

11664 Mgr Public Relations

Grade / Band:

L1

FLSA Status:

Exempt

The Public Relations Manager plays a central role in establishing and maintaining MGM Resorts' presence among consumer media  around the world and generating content to appeal to their audiences. Managers oversee project development and implementation,  facilitate media interaction, proactively develop pitches and cultivate relationships with media. Areas of operation the Manager will be  responsible for promoting include, but are not limited to, resort, food & beverage, entertainment and sports, nightlife and gaming.  Managers own specific relationships at the property level to keep abreast of property initiatives and priorities. Managers report to either  the Director of Public Relations or Executive Director and have oversight of coordinators and specialists and related personnel issues. All  duties are to be performed in accordance with departmental and MGM Resorts International policies, practices and procedures.

Develop and maintain media relationships (locally, regionally, nationally and internationally) to result in editorial coverage for properties.  Proactively pitch property amenities to include writing of pitches, development of trend ideas, journalist interaction, facilitation of  property visits and evaluation of incoming requests for merit, including making recommendations on participation and coordination of all  details.

Execution of tactics within strategic public relations plans, media events and announcements related to property-specific initiatives and  objectives.

Supports and oversees on-site filming of television shows, feature films, news programs, photo shoots, media familiarization trips,  executive interviews and radio remotes.

Draft and distribute listings, pitches, press releases; media follow up outreach to garner coverage. Develop talking points and interview  preparation with property and Center of Excellence (COE) representatives.

Managers attend regularly scheduled property meetings with marketing, social media and operations teams to determine relevant  content for media outreach and develop strategy for programming.

Manage specialists and coordinators, overseeing workloads, setting priorities and responding to personnel issues.    Collaborate with internal project teams and outside agencies to execute on PR strategies and projects.

Perform other job-related duties as requested.

Performs other job-related duties as requested.

Proof of eligibility to work in the United States

Bachelor degree or equivalent experience and 2+ years of prior relevant experience

Bachelor's Degree or equivalent experience

Journalism, Public Relations, Communications, or a related field

Required

7+ Years of Prior Relevant Experience

Work experience required in Journalism, Public Relations, Communications or a related field

Required

Experience working in PR with hospitality, travel and tourism brands

Preferred

A proven track record of successful PR campaigns

Preferred

Aptitude in presentation and public speaking

Preferred

Understanding of new media applications and trends and how they play a role in Public Relations

Preferred

Knowledge of the Las Vegas market

Preferred

Candidate must be a strong writer with excellent communication and leadership skills.

Strong knowledge of local, regional and national media industry required

Computer experience required including, but not limited to, MSWord, Excel, Outlook, Powerpoint and a variety of social media channels    Strong organization skills a must.

Detail-oriented, able to multi-task and handle high-stress situations.

Willing to work long hours, including early mornings and weekends

Strong interpersonal skills to deal effectively with all business contacts

Ability to recruit, hire, onboard and train new PR team members

Balancing

Bending

Carrying __pounds

Clear speech - simple

X

Clear speech - complex

Climbing

Crawling

Crouching

Distant vision

Driving - auto/van

X

Driving - limousine

Flexibility - upper body

Flexibility - lower body

Hearing/Listening

X

Kneeling

Lifting __pounds

X

Near vision

Normal vision

Pushing/Pulling

Reaching

Sitting

X

Standing - 5 hours minimum

X

Stooping

Typing __w.p.m.

X

Walking

X

Communication - verbal

X

Communication - written

X

Confined area

Contacts - works alone

X

Contacts - works around others

X

Contacts - works with others

X

Exposure to dust / dirt

Exposure to fumes / odors

Extreme cold

Extreme heat

Fast pace

X

Hazardous conditions - Chemicals

Hazardous conditions - high structures

Hazardous conditions - high voltage

Indoors

X

Noise levels - low to moderate

Noise levels - low to high

X

Office conditions

Outdoors

X

Restricted area

Shifts

Smoke

__% Travel

X

Vibration

Wet/Humid

Analytical

X

Clerical

Comprehension

X

Crisis incidents

X

Customer service

Decision making

X

Fatigue

High pressure

Judgment

X

Long hours

X

Math skills - advance

Math skills - basic

Memorization

X

Organization

X

Perception

Reading - simple

Reading - complex

X

Repetition

Safety hazards

Tight deadlines

X

Working conditions

Writing - simple

X

Writing - complex

X