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Social Media Producer

J  o  b    D  e  s  c  r  i  p  t  i  o  n

 

 

 

Job Profile Title:

Social Media Producer

Job Code:

12551

Business_Title

Social Media Producer

Profile Title:

12551 Social Media Producer

Grade / Band:

IC3

FLSA Status:

Exempt

The Social Media Producer independently conceptualizes, captures, edits, and delivers standout social media content. The candidate will leverage cutting-edge creative techniques and technology to create dynamic, engaging visuals aligned with our brand.


Principal Duties & Responsibilities

Develop creative briefs into engaging, platform-specific content for Meta, TikTok, YouTube, and more, ranging from quick social-native clips to polished multimedia productions.

Lead projects end-to-end, including ideation, art direction, filming, editing, and post-production, ensuring timely and on-budget delivery.

Collaborate closely with creative directors, social media teams, and cross-functional stakeholders to align and elevate content strategy.

Monitor and integrate cultural trends, leveraging agile production techniques, professional gear, and AI-driven tools to maintain creative relevance.

Ensure content complies with brand standards, legal requirements, and platform best practices, securing necessary rights and clearances.


Required for All Jobs

Performs other job-related duties as requested

Proof of eligibility to work in the United States


Education

Education Level

Education Details

Required/
Preferred

Bachelor's Degree

in marketing, communications, public relations, or related field.

Preferred


Work Experience

Experience

Experience Details

Required/
Preferred

3+ Years of Prior Relevant Experience

in content creation or social media creative roles, preferably in hospitality, entertainment, or lifestyle industries.

Required

4+ Years of Prior Relevant Experience

 

Preferred


Additional Requirements

Details

Required/
Preferred

Proven expertise in multimedia content creation (video, photography, graphic design, motion graphics), demonstrated by a strong portfolio.

Required

Advanced proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator) and content production/editing techniques.

Required

In-depth knowledge of social media platforms (Meta, TikTok, YouTube, Instagram) and emerging digital trends.

Required

Understanding of SEO, content optimization, and paid social media best practices.

Required

Flexibility to work varied schedules and travel as needed.

Required


Knowledge, Skills and Abilities

KSAs

Strong project management, creative problem-solving skills, and adaptability under tight deadlines.

Excellent communication skills, adaptable across various digital platforms, consistently aligned with brand voice.

Passionate about hospitality, entertainment, gaming, and nightlife.


Physical Requirements

A thorough completion of this section is needed for compliance with legal standards such as the Americans with Disabilities Act. The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Physical Requirement

N/A

Rarely

Occasionally

Frequently

Constantly

Weight/
w.p.m.

Balancing

 

 

X

 

 

 

Bending

 

 

X

 

 

 

Carrying 10 pounds

 

 

X

 

 

 

Clear speech - simple

 

 

 

X

 

 

Clear speech - complex

 

 

 

X

 

 

Climbing

X

 

 

 

 

 

Distant vision

 

 

 

X

 

 

Driving

X

 

 

 

 

 

Flexibility - upper body

 

 

X

 

 

 

Flexibility - lower body

 

 

X

 

 

 

Hearing/Listening

 

 

 

X

 

 

Kneeling

 

 

X

 

 

 

Lifting 10 pounds

 

 

X

 

 

 

Near vision

 

 

 

X

 

 

Normal vision

 

 

 

X

 

 

Pushing/Pulling

 

 

X

 

 

 

Reaching

 

 

X

 

 

 

Sitting

 

 

 

X

 

 

Standing

 

 

X

 

 

 

Typing

 

 

 

X

 

 

Walking

 

 

 

X

 

 


Work Environment

While performing the duties of this job, the associate is required to work within the selected work environments.

Work Environment

N/A

Rarely

Occasionally

Frequently

Constantly

Communication - verbal

 

 

 

X

 

Communication - written

 

 

 

X

 

Confined area

 

 

 

X

 

Contacts - works alone

 

 

 

X

 

Contacts - works around others

 

 

 

X

 

Contacts - works with others

 

 

 

X

 

Exposure to dust / dirt

 

 

X

 

 

Exposure to fumes / odors

 

 

X

 

 

Extreme cold

 

X

 

 

 

Extreme heat

 

X

 

 

 

Fast pace

 

 

 

X

 

Hazardous conditions - chemicals

X

 

 

 

 

Hazardous conditions - high structures

X

 

 

 

 

Hazardous conditions - high voltage

X

 

 

 

 

Indoors

 

 

 

X

 

Noise levels - low to moderate

 

 

 

X

 

Noise levels - high

 

 

X

 

 

Office conditions

 

 

 

X

 

Outdoors

 

 

X

 

 

Restricted area

 

X

 

 

 

Shifts

X

 

 

 

 

Smoke

 

 

X

 

 

Travel

 

X

 

 

 

Wet/Humid

 

X

 

 

 


Mental Requirements

While performing the duties of this job, the associate is required to work within the selected mental requirements.

Mental Requirement

N/A

Rarely

Occasionally

Frequently

Constantly

Analytical

 

 

 

X

 

Clerical

 

 

 

X

 

Comprehension

 

 

 

X

 

Crisis incidents

 

X

 

 

 

Customer service

 

 

 

X

 

Decision making

 

 

 

X

 

High pressure

 

 

 

X

 

Judgment

 

 

 

X

 

Long hours

 

 

X

 

 

Math skills - advance

 

 

X

 

 

Math skills - basic

 

 

 

X

 

Organization

 

 

 

X

 

Reading - simple

 

 

 

X

 

Reading - complex

 

 

 

X

 

Repetition

 

 

 

X

 

Tight deadlines

 

 

 

X

 

Writing - simple

 

 

 

X

 

Writing - complex

 

 

 

X