Mgr Content Programming

J  o  b    D  e  s  c  r  i  p  t  i  o  n

Job Profile Title:

Mgr Content Programming

Job Code:

12781

Business_Title

Content Programming Mgr

Profile Title:

12781 Mgr Content Programming

Grade / Band:

L1

FLSA Status:

Exempt

The Content Programming Manager interactive will lead the programming strategy and day-to-day operations for MGM Resorts International's Interactive content. The candidate will design and manage the lineup of live and recorded programming across MGM studios, on-property activations, and remote shoots, owning the programming roadmap and content calendar, managing talent and show formats, and coordinating cross-functional partners (Interactive, Brand/Marketing, Casino Marketing, Hotel Operations, Production Tech, and external agencies) to deliver cohesive, high-impact live and social programming that grows audience, deepens engagement, and supports key campaigns.

Own the programming roadmap and weekly content calendar for Interactive live streams, studio shows, and digital series.

Oversee day-to-day content operations for studios, on-property activations, and remote productions in partnership with Production Tech, Property, and Interactive teams.

Define show formats, run-of-show, segment structure, and production requirements for recurring and special-event programming.

Manage outreach, booking, and scheduling for streamers, influencers, VIP guests, internal hosts, and third-party partners.

Serve as creative director for key shows and tentpole events, aligning talent, production techs, and creative/marketing stakeholders from pre-production through post.

Partner with MGM Interactive, Brand, and external agencies to connect programming with campaigns, promotions, and product launches.

Partner with Casino Marketing, Hotel Operations, and cross-property business units to align programming with rated player experiences and ensure deal points, entitlements, and program commitments are executed consistently.

Align on content needs (hero content, cutdowns, thumbnails, BTS, sizzles) and ensure timely delivery for digital, social, and paid media channels.

Maintain programming and publishing plans for key channels (e.g., YouTube, Instagram, TikTok, Twitch, MGM-owned platforms).

Monitor performance metrics (views, watch time, retention, engagement, CTR, conversion) and use insights to refine programming formats, scheduling, and distribution strategy.

Coordinate with Operations, IT, and Facilities to ensure studios, sets, and on-property locations are prepared for production.

Ensure programming adheres to brand guidelines, responsible gaming standards, legal/clearance requirements, and regulatory guidelines; manage releases and approval workflows.

Performs other job-related duties as requested

Proof of eligibility to work in the United States

Bachelor's Degree

Marketing, Communications, Media, TV/Film, or related field

Required

2+ Years of Prior Relevant Experience

Content programming, digital media, live production, or social/streaming channel management

Required

4+ Years of Prior Relevant Experience

Demonstrated experience in content programming/production, and/or streaming channel management

Preferred

Nevada Gaming Registration.

Required

Demonstrated experience managing content calendars, talent/guest bookings, and cross-functional production workflows.

Familiarity with live streaming and studio production environments, as well as digital-first content formats.

Experience collaborating with marketing, brand, social media teams and/or external agencies.

Strong analytical skills with the ability to interpret content performance data and apply insights to programming decisions.

Excellent organization, communication, and stakeholder management skills; comfortable operating in a fast-paced, highly collaborative environment.

Balancing

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Bending

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Carrying 10 pounds

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Clear speech - simple

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Clear speech - complex

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Climbing

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Distant vision

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Driving

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Flexibility - upper body

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Flexibility - lower body

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Hearing/Listening

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Kneeling

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Lifting 10 pounds

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Near vision

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Normal vision

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Pushing/Pulling

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Reaching

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Sitting

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Standing

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Typing

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Walking

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Communication - verbal

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Communication - written

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Confined area

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Contacts - works alone

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Contacts - works around others

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Contacts - works with others

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Exposure to dust / dirt

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Exposure to fumes / odors

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Extreme cold

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Extreme heat

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Fast pace

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Hazardous conditions - chemicals

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Hazardous conditions - high structures

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Hazardous conditions - high voltage

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Indoors

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Noise levels - low to moderate

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Noise levels - high

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Office conditions

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Outdoors

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Restricted area

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Shifts

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Smoke

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Travel

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Wet/Humid

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Analytical

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Clerical

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Comprehension

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Crisis incidents

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Customer service

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Decision making

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High pressure

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Judgment

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Long hours

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Math skills - advance

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Math skills - basic

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Organization

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Reading - simple

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Reading - complex

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Repetition

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Tight deadlines

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Writing - simple

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Writing - complex

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