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Social Media Mgr

J o b D e s c r i p t i o n

Job Profile Title:	Social Media Mgr
Job Code:	19461-3
Profile Title:	19461-3 Social Media Mgr
Grade / Band:	IC3
FLSA Status:	Exempt
The Manager Social Media Hospitality & Nightlife is responsible for expanding the MGM Resorts brand story across all social media platforms and owned channels, while leading the social presence and reputation of individual MGM Resorts' Food & Beverage, Nightlife and Daylife brands and key business verticals. This position will manage and execute the respective social strategy efforts and brand reputation management processes by working directly with their counterparts in a wide variety of internal groups.

Principal Duties & Responsibilities
Manage the social media presence and reputation of one or more the MGM Resorts Food & Beverage, Nightlife and Day life brands on various social media and reputation review sites (TripAdvisor, Google, Yelp, etc.) in compliance with business goals and guest service objectives.
Lead a group of social media strategies who will support MGM Resorts Food & Beverage, Nightlife and Day life brands by maintaining an engaging, inspiring, and world class online reputation with reflects the unique brand voice, tone, personality and market position of each individual brand or business vertical.
Develop data led creative campaigns which are aligned to brand KPIs, media objectives and are aligned to brand guidelines and across key strategic business verticals.
Track and report to key stakeholders the overall performance of various campaigns and reputation standards across all social media platforms.
Partner with marketing stakeholders to ensure social is accurately represented in key business initiatives, events and activations.

Required for All Jobs
Performs other job-related duties as requested
Proof of eligibility to work in the United States

Education
Education Level	Education Details	Required/ Preferred
	Marketing, Business Management or a related field, or equivalent.	Required

Work Experience
Experience	Experience Details	Required/ Preferred
3+ Years of Prior Relevant Experience	Experience in marketing with emphasis on digital/social media; planning and executing social media campaigns.	Required

Additional Requirements
Details	Required/ Preferred
Previous experience managing and working in a social command center with one of the popular SaaS systems(Percolate, Sprinklr, Spreadfast, Salesforce, etc.)	Required
Previous experience working in a similar resort setting.	Preferred
Bi-lingual, Spanish	Preferred
Previous experience successfully managing medium-large projects involving participation and coordination of several resources and departments.	Preferred
Previous experience managing and working in a social command center with one of the popular SaaS systems (Percolate, Sprinklr, Spreadfast, Salesforce, etc.).	Preferred
Previous experience leading a team.	Preferred

Knowledge, Skills and Abilities
KSAs
Excellent customer service skills.
Ability to manage conflict in professional manner and provide solutions as a result.
Strong attention to detail.
Ability to multitask on different campaigns, projects and research.
Must have interpersonal skills to deal effectively with all business contacts.
Expertise reviewing and providing formal recommendations to mid-upper management.
Professional appearance and demeanor.
Able to effectively communicate in English, in both written and oral forms.
Work varied shifts, including weekends and holidays.
Knowledge and experience leveraging social media in support of larger integrated brand management campaigns within the Hospitality and/or Gaming industries.

Physical Requirements
A thorough completion of this section is needed for compliance with legal standards such as the Americans with Disabilities Act. The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Physical Requirement	N/A	Rarely	Occasionally	Frequently	Constantly	Weight/ w.p.m.
Balancing			X
Bending			X
Carrying 10 pounds			X
Clear speech - simple				X
Clear speech - complex				X
Climbing	X
Distant vision				X
Driving	X
Flexibility - upper body			X
Flexibility - lower body			X
Hearing/Listening				X
Kneeling			X
Lifting 10 pounds			X
Near vision				X
Normal vision				X
Pushing/Pulling			X
Reaching			X
Sitting				X
Standing			X
Typing				X
Walking				X

Work Environment
While performing the duties of this job, the associate is required to work within the selected work environments.
Work Environment	N/A	Rarely	Occasionally	Frequently	Constantly
Communication - verbal				X
Communication - written				X
Confined area				X
Contacts - works alone				X
Contacts - works around others				X
Contacts - works with others				X
Exposure to dust / dirt			X
Exposure to fumes / odors			X
Extreme cold		X
Extreme heat		X
Fast pace				X
Hazardous conditions - chemicals	X
Hazardous conditions - high structures	X
Hazardous conditions - high voltage	X
Indoors				X
Noise levels - low to moderate				X
Noise levels - high			X
Office conditions				X
Outdoors			X
Restricted area		X
Shifts	X
Smoke			X
Travel		X
Wet/Humid		X

Mental Requirements
While performing the duties of this job, the associate is required to work within the selected mental requirements.
Mental Requirement	N/A	Rarely	Occasionally	Frequently	Constantly
Analytical				X
Clerical				X
Comprehension				X
Crisis incidents		X
Customer service				X
Decision making				X
High pressure				X
Judgment				X
Long hours			X
Math skills - advance			X
Math skills - basic				X
Organization				X
Reading - simple				X
Reading - complex				X
Repetition				X
Tight deadlines				X
Writing - simple				X
Writing - complex				X