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Mgr Slot Marketing

J  o  b    D  e  s  c  r  i  p  t  i  o  n

 

 

 

Job Profile Title:

Mgr Slot Marketing

Job Code:

19888

Profile Title:

19888 Mgr Slot Marketing

Grade / Band:

L1

FLSA Status:

Exempt

Responsible for driving the overall execution of all marketing and operational efforts. The position is responsible for tournament and event administration, arena event ticketing distribution, review of marketing collateral, decisions based on historical gaming and support of the Casino Host team. It is also a key function of this role to provide support to corporate‐wide Slot Marketing initiatives such as cross‐property/cross‐regional event marketing, collaboration with counterparts to establish best practices and efficiencies.  All duties are performed in accordance with company policies and procedures. 

 


Principal Duties & Responsibilities

Review and submit changes for marketing collateral. Ensure the approval chain for marketing collateral is followed accurately and timely

Works closely with National Marketing management to design, implement and evaluate marketing programs, host productivity, event P&L’s, and M life Rewards initiatives and promotions

Works with Direct Marketing team to develop marketing campaigns and establish direct mail and email criteria specific to each campaign

Make approval decisions for event participation and tickets based on historical gaming

Prepare rules and/or procedures for tournaments, giveaways and drawings and ensure affected departments receive such information

Assist with all tournament administration which includes: creating tournament databases, charging entry fees, report execution, scoring, record keeping, host lists, session time assignments, guest interactions, hardware/software checks, credential prep, collateral approvals, and overseeing the tournament team

Oversee/conduct promotional drawings, which may include speaking on a microphone on stage or in a crowd

Follow and ensure all Gaming MICS are adhered to for all events, tournaments and giveaways. Including taxable paperwork

Develop fact sheets, memos and informational content for Slot Marketing initiatives, such as slot tournaments, host events,

seasonal and targeted marketing campaigns and ensure supporting departments are up to date on current initiatives

Provide support to host team by explaining procedures/systems and sourcing solutions for obstacles encountered

Collaborate with M life Rewards Desk in day‐to‐day operations and support of company‐wide initiatives

Prepare and distribute standard and ad hoc reports based on business needs

Answer financial and comparative performance questions pertaining to Slot Marketing events and initiatives


Required for All Jobs

Performs other job-related duties as requested

Proof of eligibility to work in the United States


Education

Education Level

Education Details

Required/
Preferred

Bachelor's Degree

 

Required


Work Experience

Experience

Experience Details

Required/
Preferred

2+ Years of Prior Relevant Experience

Prior relevant experience

Required


Additional Requirements

Details

Required/
Preferred

Effectively communicate in English, in both written and oral forms

Required

Ability to work varied shifts, including weekends and holidays

Required

Bilingual, English as the primary or secondary language

Preferred

Previous experience working in a similar resort setting

Preferred


Knowledge, Skills and Abilities

KSAs

Excellent interpersonal skills to deal effectively with guests, management, employees and other outside contacts

Excellent organizational skills; be able to function under time constraints and deadlines with attention to detail

Effective listening abilities and be able to make strong judgment call

Intermediate to advanced knowledge of Microsoft PowerPoint, Outlook, Word and Excel and SQL Server

Ability to effectively communicate in English, in both oral and written forms

Ability to work varied shifts, including weekends and holidays


Physical Requirements

A thorough completion of this section is needed for compliance with legal standards such as the Americans with Disabilities Act. The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Physical Requirement

N/A

Rarely

Occasionally

Frequently

Constantly

Weight/
w.p.m.

Balancing

 

 

X

 

 

 

Bending

 

 

X

 

 

 

Carrying 10 pounds

 

 

X

 

 

 

Clear speech - simple

 

 

 

X

 

 

Clear speech - complex

 

 

 

X

 

 

Climbing

X

 

 

 

 

 

Distant vision

 

 

 

X

 

 

Driving

X

 

 

 

 

 

Flexibility - upper body

 

 

X

 

 

 

Flexibility - lower body

 

 

X

 

 

 

Hearing/Listening

 

 

 

X

 

 

Kneeling

 

 

X

 

 

 

Lifting 10 pounds

 

 

X

 

 

 

Near vision

 

 

 

X

 

 

Normal vision

 

 

 

X

 

 

Pushing/Pulling

 

 

X

 

 

 

Reaching

 

 

X

 

 

 

Sitting

 

 

 

X

 

 

Standing

 

 

X

 

 

 

Typing

 

 

 

X

 

 

Walking

 

 

 

X

 

 


Work Environment

While performing the duties of this job, the associate is required to work within the selected work environments.

Work Environment

N/A

Rarely

Occasionally

Frequently

Constantly

Communication - verbal

 

 

 

X

 

Communication - written

 

 

 

X

 

Confined area

 

 

 

X

 

Contacts - works alone

 

 

 

X

 

Contacts - works around others

 

 

 

X

 

Contacts - works with others

 

 

 

X

 

Exposure to dust / dirt

 

 

X

 

 

Exposure to fumes / odors

 

 

X

 

 

Extreme cold

 

X

 

 

 

Extreme heat

 

X

 

 

 

Fast pace

 

 

 

X

 

Hazardous conditions - chemicals

X

 

 

 

 

Hazardous conditions - high structures

X

 

 

 

 

Hazardous conditions - high voltage

X

 

 

 

 

Indoors

 

 

 

X

 

Noise levels - low to moderate

 

 

 

X

 

Noise levels - high

 

 

X

 

 

Office conditions

 

 

 

X

 

Outdoors

 

 

X

 

 

Restricted area

 

X

 

 

 

Shifts

X

 

 

 

 

Smoke

 

 

X

 

 

Travel

 

X

 

 

 

Wet/Humid

 

X

 

 

 


Mental Requirements

While performing the duties of this job, the associate is required to work within the selected mental requirements.

Mental Requirement

N/A

Rarely

Occasionally

Frequently

Constantly

Analytical

 

 

 

X

 

Clerical

 

 

 

X

 

Comprehension

 

 

 

X

 

Crisis incidents

 

X

 

 

 

Customer service

 

 

 

X

 

Decision making

 

 

 

X

 

High pressure

 

 

 

X

 

Judgment

 

 

 

X

 

Long hours

 

 

X

 

 

Math skills - advance

 

 

X

 

 

Math skills - basic

 

 

 

X

 

Organization

 

 

 

X

 

Reading - simple

 

 

 

X

 

Reading - complex

 

 

 

X

 

Repetition

 

 

 

X

 

Tight deadlines

 

 

 

X

 

Writing - simple

 

 

 

X

 

Writing - complex

 

 

 

X